
The 2011 Patient Experience Empathy + Innovation Summit is Hosted by Cleveland Clinic
This week we’re in Cleveland for the Patient Experience Empathy + Innovation Summit. Here’s a bit of what we’ve overheard so far…
Academic Medical Centers Challenged by HCAHPS
A SVP at a large suburban academic medical center said that when they stopped benchmarking themselves against teaching hospitals and started benchmarking against more community-based hospitals, they found that EVERY score they had was in the red. Needless to say, the academic medical center is now fully mobilizing to address this.
The SVP confided that, for the first time in her tenure there, they’re actually setting goals to reach the median score and not the upper percentile. This is because they needed an incremental goal since they were so far below the upper percentile groups. Bottom line, even financially healthy organizations in highly affluent areas are struggling with this new reality.
New Regulations Tough on Coaching
A VP of Patient Affairs at an academic medical center noted that new HCAHPS regulations (out this month) are strict on hospitals attempting to coach patients ahead of surveys. As a result, the medical center has taken down signage regarding surveys and has stopped surveying patients in house since this could lead to them addressing concerns in real time that could “stack the deck” when it comes to the HCAHPS survey.
To Succeed, First Choose Where to Fail
Speaker Ananth Raman of Harvard Business School says managing expectations is just as much about what you want to not excel at as much as it is about where you want to thrive. He used Walmart as an example. Walmart is great at size, but not ambiance or depth of product selection within categories.





